Clip versus Billo

Billo offers volume. Clip delivers the best-in-class content that converts—fast, polished, and built for paid performance.

Some of the brands we provided UGC for

Boho Moon
BEAUTY PIE
Cloud Nine Hair
Lime & Lou
Wahl UK

At a glance

Clip Logo
Billo Logo
Pricing model
Per video
Per package
Starting price
$124
$500
Creator Quality
7% approval rate
Open marketplace
Creator Targeting
Advanced filtering
Limited targeting
Turnaround Time
7 days
7-14 days
Licensing
Fully licensed
Just usage rights
Revisions
1 round
Limited or paid
Video Variations & Add-ons
Communication
Content Library
Multiple Video Formats
Enterprise Offering
White Glove
Reviews
4.7 ⭐
3.8 ⭐
Pricing model

Clip uses a simple pay-per-video pricing model—no minimum spend, no commitments. Brands pay only for the videos they acquire, with full licensing and one round of revisions included.

Billo pricing operates on a per-package model, requiring a minimum upfront commitment. Packages include multiple videos but offer no revisions, only usage rights, and no full content licensing.

Clip's per-video model offers brands more flexibility, lower risk, and clear value—perfect for scaling UGC at your own pace. Billo's package-based pricing may suit bulk buyers, but it locks you into higher upfront costs with less creative freedom.
Starting price

Clip pricing starts at just $124 per video—fully licensed, with one revision included. Billo starts at approximately $500, offering only usage rights and no revisions by default.

Clip gives brands high-quality, ready-to-use content at a fraction of the cost. At just $124 per video, it's a smarter, more budget-friendly choice than Billo's $500 starting price with fewer inclusions.
Creator quality

Clip accepts only the top 7% of creator applicants and provides in-house training from professional UGC creators to ensure consistent, high-performing content.

Billo operates as an open marketplace with no clear creator vetting standard, meaning content quality can vary.

Clip ensures quality and consistency by vetting creators and offering hands-on training—so you know exactly what you're getting. With Billo's open marketplace, creator quality is hit or miss, making results far less predictable.
Creator targeting

Clip offers advanced creator targeting—filter by age, location, gender, ethnicity, and even special requests to ensure perfect campaign matches.

Billo provides limited targeting options, giving brands less control over who applies to their campaigns.

With Clip, you get full control over who sees and applies to your campaigns—ensuring better fit and better content. Billo's limited targeting means more time filtering and less precision from the start.
Turnaround time

Clip delivers your UGC videos in just 7 days from product receipt—fast, efficient, and ready to use.

Billo takes between 7 to 14 days, depending on creator availability and response time.

Clip offers a faster, more reliable turnaround so you can launch campaigns without delays. With Billo's longer and less predictable timeline, your content delivery could slow things down.
Licensing

Clip provides full, global, perpetual licensing for every video—use it anywhere, anytime, with no restrictions.

Billo offers only basic usage rights, which may limit how, where, and for how long you can use the content.

With Clip, you own the rights to use your content however and wherever you need—forever. Billo's limited usage rights can lead to unexpected restrictions, extra fees, and less freedom in your campaigns.
Revisions

Clip includes one round of revisions with every video—so you can fine-tune your content at no extra cost.

Billo offers limited or paid revisions, which can add unexpected costs and delays.

With Clip, tweaks are part of the package. Billo's paid revisions make perfecting your content less predictable—and more expensive.
Video variations & Add-ons

Both platforms support video variations and add-ons like different hooks, CTAs, captions, and more—ideal for testing and optimizing performance.

Both platforms support video variations and add-ons, making this one a draw—it comes down to which workflow and pricing structure you prefer.
Communication

Both Clip and Billo allow direct communication with creators within the platform, helping streamline collaboration and reduce back-and-forth.

Both platforms make it easy to collaborate with creators through built-in messaging—no clear edge here.
Content library

Both platforms provide a content library where you can review, approve, and download your videos—making content management easy and accessible.

Clip and Billo both offer convenient content libraries, so managing and accessing your videos is equally seamless.
Multiple video formats

Both Clip and Billo support multiple formats, including vertical, square, and landscape, so your content is ready for any platform or placement.

Whether you need vertical, square, or landscape, both Clip and Billo have you covered—this one's a tie.
Enterprise offering

Clip offers a premium White Glove Service—dedicated creative support, ad strategy, and high-volume UGC production for brands that need scale and performance.

Billo doesn't offer an enterprise solution or hands-on creative support.

For brands that want to scale with expert guidance and high-touch service, Clip is the clear choice. Billo simply doesn't cater to enterprise needs.
Reviews

Clip boasts an average rating of 4.7 stars from 200+ verified customer reviews. Explore our reviews page and real success stories from brands using Clip.

In contrast, the average Billo UGC review on TrustPilot is 3.8 stars across 400+ ratings on their claimed page—significantly lower than Clip.

This difference in ratings isn't random—it comes down to content quality. Clip consistently delivers polished, high-performing UGC, while Billo's open marketplace model makes quality more unpredictable.

When it comes to quality, Clip stands out with a highly selective 7% creator approval rate and in-house training from professional UGC experts. This ensures brands consistently receive polished, high-performing content. In contrast, Billo operates as an open marketplace, which makes creator quality less predictable and more hit-or-miss. If consistent, top-tier content is your priority, Clip delivers every time. This is where the Billo vs Clip comparison really becomes clear.

Clip also offers a simpler, more flexible pricing model—pay-per-video with full licensing and one round of revisions included, starting at just $124. Billo's package pricing starts around $500, often without revisions and only basic usage rights. With Clip, you get full global, perpetual licensing from day one—no hidden fees, no limitations. That means more control, more value, and more peace of mind with every video. In a Clip vs Billo breakdown, the difference in value is hard to ignore.

Overall, Clip is built for brands that want quality, flexibility, and performance—all without breaking the bank.

Best-in-Class UGC Content Creators

Why pick Clip?

We only accept 7% of applicants to Clip, ensuring high-quality work through a strict vetting process. We also continuously remove creators who don't meet our top-quality standards.

Best-in-class UGC
Our in-house team guides our content creators with expert feedback, trend insights, and industry best practices. Our UGC videos are unparalleled in quality. This sets our platform apart in the market.
Content Licensing
Every video comes with licensing included in the price, forever. Use them in ads, social media, and other marketing channels with no extra fees. A user generated content platform that's designed to make your life easier.
Clear Pricing
No hidden fees, just clear, straightforward pricing. Pay per video — select from 15s, 30s, or 60s lengths. All videos include licensing, with extra options for variations or hooks at an additional cost.
Grow with You
A UGC platform that fits just right, no matter the size of your brand. We've got you covered, whether you're a small business, an agency or a large enterprise. Ideal for anyone wanting to boost their ads or socials with real, relatable content.
Get Top-Rated Videos

Just some of our success stories

"I came across CLIP while searching for platforms to help with UGC content.

The briefing includes details such as length you are looking for, face or product preference, and the process and platform were really useful. We purchased a number of packages, and every UGC creator involved had great communication and passionate to produce content that was on brand and also to the brief.

Overall, we've enjoyed our experience with CLIP and would highly recommend this as a service."

- Hannah Cholerton, Senior Brand Executive

+121.7k
reach & impressions on TikTok
+5218
likes on TikTok

FAQ

Frequently Asked Questions

What are some other alternatives to Billo?

Check our General Comparison page under Resources in the top menu to find Billo competitors and in-depth comparisons.

Do videos from Clip come fully licensed?

Yes, all of our videos are fully licensed for paid and organic marketing globally in perpetuity. On the other hand, Billo offers usage rights, according to an article in their Help Center. Brands can use the videos across their paid and organic marketing channels, but creators retain ownership.

How does Clip asses creator quality?

We onboard creators through paid marketing and referrals, then hand-review every applicant. Each gets a score of 1 to 5 based on their intro video and portfolio. Only the top 7% make the cut—so you know you\'re working with the best. Our creators also receive personalized feedback for their videos from professional in-house UGC creators.

Where can I find more Billo reviews?

Billo UGC reviews are available on their claimed TrustPilot page, boasting an average of 3.8 stars from 400+ verified reviews.

What's the difference in pricing between Billo versus Clip?

Clip\'s pricing model is per video, which means you can buy a single video without committing to a minimum number of videos. On the other hand, Billo\'s pricing model is per package, which means you need to spend a minimum amount to acquire videos. According to their website, this is $500.00.

What does Creator video training & feedback mean?

This means that our creators receive personalized feedback for the videos they create from professional, in-house UGC creators. Each video is uploaded to our platform, and once uploaded, our top creators analyze it and provide feedback to help creators improve their skills.

Get Top-Rated Videos
Clip - Connecting brands and video creators
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+44 7933 441 043
hello@useclip.com
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