Clip - Connecting brands and video creators
Articles by Stefan A.
Professional camera

What a UGC Video That Converts Actually Looks Like

A strong hook gets you five seconds. Most UGC videos lose the viewer somewhere after that.

Stefan A.

Stefan A.

Phone and laptop

Too Good To Be True? The Side of UGC Success No One Talks About

UGC marketing can feel like a breakthrough when campaigns start performing fast, but early success is often misleading.

Stefan A.

Stefan A.

Filming studio

Why We Reject 93% of Creator Applicants (And What That Means for Your Brand)

We reject 93% of creator applicants to make sure brands work with creators who can actually deliver strong, reliable, performance-driven content.

Stefan A.

Stefan A.

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Why Brands Don’t Rehire Creators (And How to Make Sure They Do)

Getting your first brand deal isn’t the hard part anymore. The real money comes from repeat collaborations.

Stefan A.

Stefan A.

Homemade ugc setup

How to Film UGC at Home: Lighting, Audio, Framing (Cheap Setup)

Home UGC wins because it looks real, feels relatable, and doesn’t need a studio budget

Stefan A.

Stefan A.

Facebook ads

UGC Script Templates for 5 Ad Types

Writing UGC ads gets way easier when you stop improvising and start using proven scripts.

Stefan A.

Stefan A.

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How to Create High-Converting Facebook Video Ads in 2024

In this article, we won't waste your time. We'll outline EXACTLY how to create killer Facebook video ads.

Stefan A.

Stefan A.

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3 Types of User-Generated Content and How to Use Them

In all the articles we've written about UGC and its benefits, we've never discussed how to use different types of UGC. 🔎

Stefan A.

Stefan A.

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How to Spy On Your Competitors Using TikTok Ads Library

Are you ready to make your ads even better, to sell more, and to have a fresh batch of proven ideas?

Stefan A.

Stefan A.

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Why You Shouldn't Buy TikTok Followers to Grow Your Profile

Learn why you shouldn't buy TikTok followers in this article written by our Marketing team here at Clip. 📰

Stefan A.

Stefan A.

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What is Direct Marketing, and How Can Brands Use It?

When you think of marketing, mass marketing probably comes to mind, right? ⭐

Stefan A.

Stefan A.

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5 Proven Methods to Get More TikTok Followers in 2025

Do you feel like NO ONE is watching your TikToks? 😒 That's not a fun place to be.

Stefan A.

Stefan A.

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How to Write a UGC Video Brief: Tips and Examples

We'll outline the elements every good brief should include and show you some examples of current briefs we use. 📋

Stefan A.

Stefan A.

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UGC Creators vs. Influencers: Key Differences and Observations

UGC creators and influencers…I can sometimes feel like there's a fine line between these two creative professions.

Stefan A.

Stefan A.

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5 Marketing Trends Shaping Businesses of All Sizes

This article will discuss the five major marketing trends reshaping the business world in 2024. 🗓️

Stefan A.

Stefan A.

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The Complete Guide on How to Become a Content Creator

This article is for you if you're new to UGC and trying to figure out how to become a content creator.

Stefan A.

Stefan A.

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How to Go Viral on TikTok: a 2025 Guide for Brands

You can probably read a million articles on how to go viral on TikTok – many of them with the same, generic advice...

Stefan A.

Stefan A.

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Crafting a High-Performing Unboxing Video: How and Why

If you were a kid or had a kid anytime in the last ten years, you're probably familiar with unboxing videos.

Stefan A.

Stefan A.

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What is a UGC Creator and How Can You Become One?

Today, we'll cover everything you need to become a successful UGC content creator.

Stefan A.

Stefan A.

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UGC Creators: What Are They? And How Can Brands Find Them?

In this article, we'll cover everything you need to know about UGC creators.

Stefan A.

Stefan A.

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How to Find Content Creators for Your Marketing Campaign

How do I find content creators to make content for my brand? Where do I even start?

Stefan A.

Stefan A.

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UGC Ads: What Are They, And How Can Your Brand Benefit?

UGC Facebook Ads, UGC TikTok ads… You've probably heard these terms before, but what are they?

Stefan A.

Stefan A.

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