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·Authors
·Maria Topor

Maria Topor

About Maria Topor

Maria is one of Clip's founders with extensive experience in Influencer Marketing, Paid Social, and Operations.

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What is B-Roll? The Complete Guide for Brands and Creators

We're glad you asked! It's not just a filming term. It's also a fantastic tool for creating video ads that convert.

Maria Topor

by Maria Topor

· 2 months ago

Stay Organised: Best Digital Tools for Creators

Stay Organised: Best Digital Tools for Creators

We’ve already covered the physical gear you need to create great content. Now it’s time to talk about the digital tools. This episode is all about the apps and software that help you plan, shoot, ...

Maria Topor

by Maria Topor

· 3 months ago

Educational UGC

Best practices for getting high-converting UGC videos

To get UGC that converts, you’ll have to be able to do a few things well. This article teaches you to do all of that.

Maria Topor

by Maria Topor

· 3 months ago

Creators' Must-Have Equipment

Creators' Must-Have Equipment

What does it take to create amazing content? The right tools can make all the difference! In this episode, we’ll show you how to create high-quality content with affordable gear—no need to spend a...

Maria Topor

by Maria Topor

· 3 months ago

The Difference Between Ad vs Organic UGC

The Difference Between Ad vs Organic UGC

What sets ad-generated UGC apart from organic UGC? Discover how each type influences brand perception and audience engagement, and get tips on how to use them to your advantage....

Maria Topor

by Maria Topor

· 3 months ago

Creator Spotlight With Amy

Creator Spotlight With Amy

We are proud of our creators and always keen to learn more about themselves and their journey as content creators. Our special guest for today's episode is Amy's who has been creating content on ...

Maria Topor

by Maria Topor

· 4 months ago

5 Tips to Grow Your Brand with User-Generated Content (UGC)

Okay–so you have some fantastic UGC from Clip and want to make the most of it, right? How? ❤️

Maria Topor

by Maria Topor

· 4 months ago

UGC Videos Breakdown

UGC Videos Breakdown

There are a couple of video options when it comes to creating your UGC campaign so we thought that it would be helpful to get into each of them. In today's episode we break down these formats lik...

Maria Topor

by Maria Topor

· 4 months ago

Clip's Acceptance & Approval Process With Special Guest

Clip's Acceptance & Approval Process With Special Guest

Clip approves only 7% of the creators that go through the onboarding process. Find out more about this low approval rate, tips on what makes a good portfolio and awkward video uploads in this new...

Maria Topor

by Maria Topor

· 4 months ago

Educational Marketing

What is a Brand Ambassador? The Only Guide You’ll Need

Maria Topor

by Maria Topor

· 4 months ago

The Fear of AI Taking Over UGC

The Fear of AI Taking Over UGC

With AI tools like ChatGPT becoming more sophisticated, we're at a crossroads where creativity meets technology, but can AI replace human-generated content? Find out what is our opinion on AI rep...

Maria Topor

by Maria Topor

· 4 months ago

UGC Briefs Demystified: Tips, Tricks, and Examples

UGC Briefs Demystified: Tips, Tricks, and Examples

In this episode, we’re breaking down the secrets to crafting spot-on UGC briefs. We’ll share standout examples, guide you through the creation process, and highlight essential focus points. Plus,...

Maria Topor

by Maria Topor

· 5 months ago

Influencers vs UGC: Authenticity and the Shift in Content Marketing

Influencers vs UGC: Authenticity and the Shift in Content Marketing

In this episode, we explore the changing world of content marketing by looking at influencers and user-generated content (UGC) creators. We'll explain the differences between influencers, who promo...

Maria Topor

by Maria Topor

· 5 months ago

Clip Collective - Pilot Episode

UGC Social Media Podcast

Clip Collective - Pilot Episode

Join us on our very first episode of Clip Collective! In this pilot, you'll get to know the voices behind Clip, discover our backgrounds, both personal and professional and what brought us together...

Maria Topor

by Maria Topor

· 5 months ago

Introducing Clip Collective Podcast - powered by Clip

Social Media Podcast

Introducing Clip Collective Podcast - powered by Clip

Clip is a UGC platform that connects brands with best-in-class video creators while also nurturing our community to become the greatest in the industry. Clip Collective was born out of our shared ...

Maria Topor

by Maria Topor

· 5 months ago

UGC Creators Educational

What is the Best Camera for Content Creators? Our Top 5 Choices

Are you ready? Let's figure out the best camera for content creators together 📷

Maria Topor

by Maria Topor

· 6 months ago

Educational UGC

The Anatomy of a Killer Testimonial Video for Brands

"Hey guys! Today I wanted to talk to you about one of my favorite things EVER!"

Maria Topor

by Maria Topor

· 6 months ago

What's the Best UGC Agency in 2024? Our Top 5 Picks

If you're looking for a TikTok UGC agency or an Instagram UGC agency, you've come to the right place.

Maria Topor

by Maria Topor

· 7 months ago

Social Media Advertising

What is Whitelisting in Social Media: The Complete Guide

Maybe you recently read an article or chatted with a colleague and heard about whitelisting on Instagram or TikTok…

Maria Topor

by Maria Topor

· 7 months ago

UGC Advertising

4 examples of top-performing UGC videos in 2024 for brands

There are many directions you can go with UGC. But which ones will help you reach your goals?

Maria Topor

by Maria Topor

· 7 months ago